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Global Marketing Management (7th Edition)  Global Marketing Management (7th Edition)
Author: Warren J. Keegan

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 Dan&Brian seismic RiskLine Report: Seattle, August 2008
Author: D&B

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Wine Brands: Success Strategies for New Markets, New Consumers and New Trends  Wine Brands: Success Strategies for New Markets, New Consumers and New Trends
Author: Evelyne Resnick

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Introduction to Econometrics  Introduction to Econometrics
Author: Christopher Dougherty

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The 11 Immutable Laws of Internet Branding  The 11 Immutable Laws of Internet Branding
Authors: Al Ries, Laura Ries

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The Global Brand: How to Create and Develop Lasting Brand Value in the World Market  The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
Author: Nigel Hollis

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Asian Mind Game  Asian Mind Game
Author: Chin-ning Chu

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Marketing Financial Services  Marketing Financial Services
Author: Hooman Estelami

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Brand New China: Advertising, Media, and Commercial Culture  Brand New China: Advertising, Media, and Commercial Culture
Author: Jing Wang

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International Business: Theory and Practice  International Business: Theory and Practice
Authors: Riad A. Ajami, Karel Cool, G. Jason Goddard

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Global Marketing (6th Edition)Global Marketing (6th Edition)
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The Global Brand: How to Create and Develop Lasting Brand Value in the World MarketThe Global Brand: How to Create and Develop Lasting Brand Value in the World Market
Winning in Emerging Markets: A Road Map for Strategy and ExecutionWinning in Emerging Markets: A Road Map for Strategy and Execution
Enabling Globalization: A Guide to Using Localization to Penetrate International MarketsEnabling Globalization: A Guide to Using Localization to Penetrate International Markets
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