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China's New Culture of Cool: Understanding the world's fastest-growing market
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LiAnne Yu
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Cynthia Chan
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Christopher Ireland
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The Hotel on the Roof of the World: From Miss Tibet to Shangri La
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Alec Le Sueur
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Managing Across Borders: The Transnational Solution
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Christopher A. Bartlett
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Sumantra Ghoshal
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The Ultimate Lead Generation Plan
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Matt Bacak
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Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets
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Sicco Van Gelder
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Market Entry Strategies: Text, Cases And Readings In Market Entry Management
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Christoph Lymbersky
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Doing Business In China: How to Profit in the World's Fastest Growing Market
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Ted Plafker
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Marketing Across Cultures (5th Edition)
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Jean-Claude Usunier
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Julie Lee
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International Marketing
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Michael R. Czinkota
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Ilkka A. Ronkainen
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LogoLounge 3: 2,000 International Identities by Leading Designers (v. 3)
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Bill Gardner
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Catharine Fishel
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Global Marketing
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